Digital Era: Why Wedding Vendors Should “Harness” The Power of Digital Marketing

Posted on January 11, 2015February 1, 2023 by Wedding Planner

Why Wedding vendors should “harness” the power of Digital Marketing today? Here’s why… Digital technology is one of the fastest to evolve when it comes to change and it affects the great majority of every one’s lives. The wedding industry, for instance, the ever-changing world of digital technology significantly impacts consumer behavior and how businesses interact with them. For wedding suppliers to thrive and to stay in competition they will have to cope in the evolution, something that digital marketing brings to the table for them.

Digital Marketing offers wedding vendors a way to move with online trends and to effectively communicate with the target market.

Here are some of the benefits that Digital Marketing can give to wedding Industry:

Maximized Market Potential – Digital Marketing give wedding suppliers the opportunity to reach larger and more potential customers because of accessibility, convenience and interface that work well across the internet and on mobile devices. This allows them to engage with the right audience and to implement campaigns almost instantaneously.

More Cost-Effective – Digital Marketing is less expensive than traditional marketing such as print, television or radio. It’s also easy to track return of investment (ROI) by the results of measuring clicks, visits, and general interaction of the target audience with your digital marketing. Unlike traditional marketing that is usually a one-way form of communication.

Search Engine Optimization (SEO) – optimizing traffic to your website by specific methods such as improving your use of keywords relevant to what you do on your site so that customers will be more likely to visit your site.

Digital Product Platform – a comprehensive digital display of your products, services and special deals that help potential customers find the one that fits their style and their budget.

Social Media Access – one of the most powerful marketing tools a business can have. It allows you to engage potential customers on a more personal and interactive levels by using platforms like Facebook, Twitter, Google+, and more.

Digital Marketing gives leverage and delivers best results to businesses. It is something that wedding vendors should incorporate in their market strategy.

Furthermore, Wedding Champs continues to strive in sourcing out the best marketing strategy for you, meanwhile feel free to list your services with us as we keep you updated.

For those whose planning to wed in Dubai,

What clients speak ...

-Ayesha-

Working with Maryam was such a pleasant and breezy experience. With a go-getter attitude, I was able to rely on her completely. She has been responsive and transparent in her communication, which was also comforting to witness. I would recommend her 100% and will surely be coming back to her for future event management.
-Bilal-

When planning your big wedding day, you definitely want to have Maryam in your corner. She’s always available and ready to help at a moment’s notice. Really knows her way to get you what you are looking for within your budget, and more. Definitely the person you need to get you the perfect location with amazing offers. Would absolutely recommend.
-Kk Tharian-

I would like to put on record my hearty appreciation on Ms Maryam’s assistance in consultancy services rendered by her in our pursuit for reception venue and related matters with regard to Wedding party organisation in August. Speed and perfection of her services are worth mentioning and we are quite satisfied with the overall achievement. Tharian
-Sarah-

Due to Corona, our Wedding date was decided just a month in advance. Our date could not be changed, and the time was short. Somehow, I stumbled across Maryam’s company. She was Alhumdulillah such a big blessing at that crucial time. She went over and beyond her role. From finding a great venue to negotiating an excellent rate with the organisers and a custom menu, she managed everything. Thank you so much Maryam.
-Manahil-

So… I got in touch with Maryam from Wedding champs, for my brother in laws Wedding reception.. Maryam did an amazing job organising everything within my budget and at the same time , meeting the other requirements like styling , decor, arrangements.. She was available even at odd times and was very accommodating.. She made sure all the arrangements were up to the mark.. Am glad I chose Wedding champs for the function..
-Asma-

Maryam proactively supported us in finding our Wedding venue. She is enthusiastic, listens to your concerns and challenges and works accordingly. Her negotiation skills are fab! She got us the best deal and ensured everything went smooth till the day of the event. I’d totally recommend her especially if you’re short on time or do not want to go through the hassle of contacting every vendor with your queries. Thank you for handling this for us.